Each week Ajish Raju, from Rave Publications, highlights someone from the AV Industry. This week he chose our very own Gina Sansivero, Director of Business Development, Education. In the article Ajish asks Gina questions about her time in the AV Industry & how her journey began, what challeneges she thinks those new to the Inudstry are facing, what her typical work day looks like & more! Below are a few excerpts from the original article.
1.Describe your journey in the AV industry? How did it start?
" I knew I wanted to help people, I knew I wanted to have that connection with people, I knew I wanted to make people feel comfortable in my presence, and I knew I wanted to relate to people and learn from them. While in college (where I was studying elementary education and then psychology) I was hired as a marketing assistant at a medical components company. When I finished my BA in psych they asked me to work full time for them. So I went from a part time marketing assistant to full-time marketing coordinator, then into product management, and then into product development. I kept moving up in the company until I felt like I had hit my plateau....In 2014, I left RelampIt to pursue a position as director of business development for education, with FSR. Having spent many years studying education, I love that many of my interests and passions are coming together now."
2.What do you think is the challenges that are facing a new person who wants to join the industry.
"I think most people don’t know what this industry is about, so the challenge is to educate yourself about the facets of the industry from engineering to manufacturing, product design to project management, lighting, programming/ coding, acoustics, video, etc. So many pieces that I didn’t know existed when I started down this road over 12 years ago. What’s so fantastic is that there are hundreds of industry veterans willing to help you. You just have to do a bit of digging."
6.Describe a typical work day for you. What are your daily disciplines?
"Each day is different, especially if I am traveling and doing campus tours (love campus tours). So I guess my daily discipline is taking a shower because everything else changes. And I wouldn’t have it any other way. That’s not to say my days aren’t organized and structured and I am a complete mess- that’s not true. I adapt quickly but I don’t like sustained chaos. Actually, can chaos be sustained? Maybe not. So then I don’t really like chaos but sometimes it happens and you deal. Especially when flying…you have been paying attention the news about the airlines, right? Yipes!"
To check out the full article click the link below.